This session presents an exercise where students use the results of a study reported in the popular press along with the information about how the study was conducted to identify decisions made when the study was conducted and the potential impact on the usefulness of the results of the study. Students are asked to think critically about such issues as the impact that data collection has on the results, the likelihood of non-response (and how to handle this), the need to operationalize the conceptual population in order to select a random sample, the impact of other non-sampling errors, and how to communicate the results to be consistent with the study conducted. |
Updated 02/21/2015